APR Design® Guide: Celebrating 30 Years of Impact

For over 30 years, the APR Design® Guide for Plastics Recyclability has set the global standard for designing packaging that works within the recycling system. It’s the definitive source of truth for improving recyclability, minimizing contamination, reducing costs, and advancing a circular economy.

But it’s more than just a guide—it’s a collaborative movement driven by leaders in recycling and packaging. Experts from Kellanova, Revolution Sustainable Solutions, Plastics Forming Enterprises, L’Oréal, Clorox, Berry Global, KW Plastics, Resource Label Group, The Clorox Company, Technimark, and Sun Chemical share how the APR Design® Guide is essential for achieving their sustainability and recyclability goals.

Trusted worldwide by brands, recyclers, and regulatory bodies, the APR Design® Guide is the north star for plastic packaging design.